Theme: New information and communications technologies – separating the long distance runners from the sprinters
A great number of new information and communication technologies leave the labs and reach the market each year; many are greeted with great expectations. Most, though, are fated to fill small market niches or succumb to the competition and disappear. Some become market leaders, disrupt existing technology ecosystems, change the sector, change businesses and change lives. Which technologies are here to stay? Which ones will lead the market? Which ones will fill small but important niches? What are the innovations you believe will fill an important need – no matter what the size?
Issue: North America 2009 Article no.: 10 Topic: B2B marketing with video Author: Jeff…