DIMOCO publishes another mobile operator payment country special
Italy is one of the most highly developed direct carrier billing countries
Currently web content up to 15 EUR can be easily billed via one-click-payment
Brunn am Gebirge (Austria), 8 May 2014 – DIMOCO http://www.dimoco.eu publishes another mobile operator payment country special, demonstrating once again the enormous market potential for billing digital content via direct carrier billing: Italy, with its huge economy, belongs to the well-developed mobile payment countries. 133.5% of the population uses cell phones. Currently, web content up to 15 EUR can be billed via DIMOCO one-click-payment.
“With a credit card penetration rate of only 30.5%, we find that in Italy, mobile payment is the only way to bill digital content across the market,” says Gerald Tauchner, DIMOCO CEO, adding: “with our two available products content providers get the maximum reach to bill their consumers via all available mobile- and mobile virtual network operators”.
DIMOCO publishes Italy Mobile Operator Payment Special
With Italy, mobile payment and messaging provider DIMOCO http://www.dimoco.eu publishes its second country special. “Our goal is to analyze the market in detail thereby showing companies in the digital content industry how huge their potential is,” explains Tauchner.
In Italy, 133.5pct of the population have a mobile phone; of this, 35.5pct are smartphone owners. Four network operators share the 91.66 million mobile customers: Vodafone (31.7%), Telecom Italia (29.6%), Wind (27.3%) and 3 Italia (11.4%).
Billing digital content via direct carrier billing in Italy
With its mobile operator payment products, DIMOCO offers companies the possibility to bill their digital content directly via direct carrier billing; a service that, compared with traditional billing methods such as Premium-SMS, provides a much higher degree of flexibility and, hence, has become a seriously competitive payment option in every online check-out process, appealing for consumer groups that cannot be reached with conventional payment methods such as credit cards. DIMOCO, by providing 100% coverage through direct carrier billing, dramatically increases the sales potential of every online merchant in Italy. According to the business customer needs’ DIMOCO offers two direct carrier billing products in Italy. One-off & subscription transactions can be billed up to an amount of 15 euros for web content, and subscription services up to 6.10 euros for mobile & web content, depending on the DIMOCO product used.
About DIMOCO
Founded in 2000, DIMOCO http://www.dimoco.eu has become one of the most successful mobile payment and messaging providers with connections to network operators all over Europe. With its products DIMOCO pay:smart, DIMOCO pay:flexible and DIMOCO pay:periodic and just a single technical interface, DIMOCO offers companies an easy way to bill their digital content through the consumers’ mobile phone bills. DIMOCO’s infrastructure for mobile payment currently comprises a market potential of 1 billion mobile subscribers in a total of 32 countries.
