A Record Year for SSD Drive Sales:
2014 is tipped to be a record year for SSD drive sales in EMEA, according to the latest quarterly report from Futuresource Consulting.
“Across the 17 countries we track in the EMEA region, we’re seeing SSD drive sales breaking new records,” says Mats Larsson, Senior Market Analyst at Futuresource Consulting. “Our forecasts show 60% growth this year, culminating in more than 8.8 million drives shipped by the end of the year.
“Q3 saw a surge in sales, posting 70% growth year-on-year and reaching shipments of nearly 2.2 million units. Looking at the vendors, Samsung continues to rule the roost in EMEA, followed by Kingston, with the two brands together accounting for almost 60% of the market.”
Germany is the largest market for SSD drives in EMEA, accounting for 30% of shipments, followed by UK, France and Russia each accounting for around 10%. 120/128Gb is the most popular capacity followed by 240/256GB, accounting for almost 70% of sales combined.
“With falling prices and increasing public awareness, we expect SSD to continue to exhibit strong growth across 2015,” says Larsson.
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Futuresource Consulting is a specialist research and knowledge-based consulting company, providing organisations with insight into professional display technologies, consumer electronics, digital imaging, entertainment media, broadcast, storage media, education technology and IT. With a heritage stretching back to the 1980s, the company delivers in-depth analysis and forecasts on a global scale, advising on strategic positioning, market trends, competitive forces and technological developments. www.futuresource-consulting.com