Establishes a strong ecosystem of key third-party contributors with best of breed technologies; offers an array of pre-integrated components for optimal media delivery
Paris, October 13, 2010 – Alcatel-Lucent (Euronext Paris and NYSE: ALU) today announced a strategic alliance program for the Velocix Digital Media Delivery Platform to ensure that service providers can benefit from a range of pre-integrated technology components to accelerate the deployment of multiscreen consumer solutions.
Initial members of this alliance program include: 3Crowd, Adobe, Aspera, Blue Coat Systems, Clearleap, Elemental Technologies, Inlet Technologies, Microsoft, RGB Networks, Rights Tracker, thePlatform™, and VidZapper.
Focused on digital media delivery solutions, this program expands Alcatel-Lucent’s relationships in the application and content provider space and aligns with the company’s leading role in the award winning, multi-industry ng Connect Program, which focuses on the development and rapid deployment of next generation broadband services based on Long Term Evolution (LTE). This open collaboration will result in innovative and creative bundled multimedia offers that service provides can quickly deploy and take to market.
This new strategic alliance program brings together key players throughout the industry to foster collaboration in four main focus areas:
• Manage – For Content Management, Ingestion and Encoding
• Publish – Players, EPG/UI and Feed Aggregation
• Monetise – Ad management, Revenue enablers, Transaction processing
• Deliver – Velocix Digital Media Delivery Platform provides the delivery capabilities
Alliance memberswill benefit from direct interaction with engineering and development teams to accelerate solution design and enable knowledge and skill sharing to accelerate deal cycles.
“It is a key moment, with the emergence of service providers as leaders in media delivery, the time is right to embrace the diversity of the market to bring the right solutions to our customers,” said Paul Larbey, general manager of Velocix, “By establishing a strong set of key partners with best of breed technologies, we can provide our customers with superior, pre-integrated solutions”.
In creating the program Velocix will leverage its unique experience in working with services providers to implement content delivery network (CDN) platforms and its prior operation of a global Content Delivery Network servicing the world’s largest media companies.
The Velocix platform is a key element of the Alcatel-Lucent’s High Leverage Network™ architecture – a fully converged, scalable, next generation, all-IP multiservice infrastructure that enables operators to deliver traffic more reliably, efficiently and at the lowest cost, while also leveraging the network to generate revenue from sophisticated managed services and applications.
For more information about the strategic alliance program and its members please visit www.velocix.com/alliances
About Velocix
Velocix is a world leading provider of Digital Media Delivery Platforms, a new generation CDN (Content Delivery Network) designed to meet the rich media needs of the 21st century Internet. Velocix offers service providers one of the broadest and most innovative ranges of content delivery technologies in the industry, tailored specifically to delivering large media files that will continue to be the driving factor behind the exponential growth in consumer IP traffic. A wholly owned subsidiary of Alcatel-Lucent, Velocix was founded in 2003 in Cambridge, UK and is a leading authority and innovator in the field of digital content delivery over the Internet. The company has a proven track record of bringing unique and exciting technologies to market that provide intelligent digital media delivery, in particular for large multi-GB media assets. www.velocix.com
About Alcatel-Lucent
Alcatel-Lucent (Euronext Paris and NYSE: ALU) is the trusted transformation partner of service providers, enterprises, strategic industries such as defense, energy, healthcare, transportation, and governments worldwide, providing solutions to deliver voice, data and video communication services to end-users. A leader in fixed, mobile and converged broadband networking, IP and optics technologies, applications and services, Alcatel-Lucent leverages the unrivalled technical and scientific expertise of Bell Labs, one of the largest innovation powerhouses in the communications industry. With operations in more than 130 countries and the most experienced global services organization in the industry, Alcatel-Lucent is a local partner with a global reach. Alcatel-Lucent achieved revenues of Euro 15.2 billion in 2009 and is incorporated in France, with executive offices located in Paris. For more information, visit Alcatel-Lucent on the Internet: http://www.alcatel-lucent.com, read the latest posts on the Alcatel-Lucent blog http://www.alcatel-lucent.com/blog and follow us on Twitter: http://twitter.com/Alcatel_Lucent.
