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AOC forays into Smartphone and Tablet segment in India

by david.nunes

AOC forays into Smartphone and Tablet segment in India

Introduces two 3G-enabled smartphones and a calling tablet

New Delhi: AOC, the US $12.2 billion Business Conglomerate that designs and manufactures a wide range of LED and LCD displays for global distribution, announced its foray into Indian smartphone and Tablet markets  with the launch of two 3G-enabled smartphones(M601 & E40) and a 3G calling tablet(D70V50G).

The company’s new products are targeted to young and aspiring audiences, with a penchant for new technology at affordable prices. Therefore, all the products launched by the company today are priced at sub-10,000 levels – offering uncompromising connectivity, superior specs and pre-loaded apps.

Commenting on the launch, Mr. Atul Jasra – Business Head, AOC India, said, “The Indian smart-device market is undergoing an exciting phase – with the customers preferring features and value for money over high-decibel-branded products. Being a company which truly believes in enchanting the consumers with high-quality yet affordable products; we at AOC are proud to expand our offerings to the smart-device segments”.

He further added, “With this foray, we will further cement our relationship with our customers from erstwhile single-screen to multi-screens – monitors, smartphones and tablets. In addition, our service centres are spread across all the regions, which will further enable us to deliver seamless support and assured service to our customers.”

About the devices

AOC has forayed into the Telecom market with 3 diverse Android KitKat based devices catering to different segment of users/market. The portfolio includes 3G enabled voice calling 7” Tablet, 6” IPS Smartphone and an entry level fully loaded 4” Smartphone with 21 regional language support on every device.

The fully loaded entry level smartphone, E40, comes with a 4-inch FWVGA multi touch display with a resolution of 480 x 800 pixels and dual sim slots. It has a 2-megapixel rear camera inclusive of LED flash and a 0.3 megapixel front camera. The device supports 4 GB internal memory expandable up to 32GB along with 512MB RAM. AOC E40 is powered by a 1.2GHzdual core processor and a 1600 mAh battery and comes with standard features like 3G, Wi-Fi, Bluetooth, GPS, Proximity Sensor, Micro USB Port and FM Radio. The E40 is priced at Rs. Rs 4,490/- and is available in 2 colour options — black and white.

M601, the 6-inch IPS capacitive multi-touch display with a resolution of 960×540 pixels. It is powered by a 1.3GHz Dual Core processor and features 8GB inbuilt storage expandable up to 32GB. It also features 3G, Wi-Fi, Bluetooth, GPS, Micro USB Port and FM Radio. Backed by a 2100 mAh battery, 5 megapixel camera with LED flash and smile shot, it is available in Black and Flamingo Red colour at a price tag of Rs. 7,990.

The – D70V50G offers dual-SIM functionality and supports voice-calling. It comes with 7-inch capacitive multi-touch display with a resolution of 1024×600 pixels and is powered by 1.3GHz Dual Core processor. The tablet has 4GB of internal storage (expandable up to 32GB), 1GB RAM, 3000 mAh battery and 2 megapixel rear camera along with a 0.3 megapixel front-facing camera enabling video calling. It supports 3G, Wi-Fi, Bluetooth, Built-in GPS/ A-GPS with Google Maps, Micro USB Port and FM Radio. The D70V50G is priced at Rs 7,750 and is available in Black and Metallic Grey.

Value-added Functionalities

 Ø  The devices support 21 Indian regional languages and localization in 11 languages with Adaptxt keyboard. Supports English, Hindi, Bengali, Telugu, Marathi, Tamil, Urdu, Gujarati, Kannada, Bhojpuri, Punjabi, Malayalam, Oriya, Maithili, Assamese, Konkani, Kashmiri, Nepali, Sindhi, Dogri, Manipuri

Ø  Secure browsing on AOC Tablet & Smartphone with 1 year free mobile security by F-Secure worth Rs. 1,000/- . The app offers premium features like anti-theft, anti-virus, parental lock and banking protection

Ø  Access India’s largest digital platform on any AOC device and avail free reading worth Rs. 1000/-.  Claim 1000s of newspapers, magazines, books and journal

Ø  Watch the best of Bollywood movies on your AOC device with 60 days free streaming and download of movies with YourMovies worth Rs.2000/-. The movies available on YourMovies app are digital grade licensed movie content protecting your device from pirated content

Ø  Enjoy 30 days of free music streaming and download from any and all genres with Hungama music app worth Rs. 1000/- on every AOC device

The products are available in various leading mobile stores of Metros and Mini Metros, and shall very soon reach other parts of country.

About AOC India

Founded in 1934, AOC is the international brand of TPV Technology Limited, a US $ 12.2 billion Business Conglomerate that was formed in USA and is now based out of Taiwan. Being the world leader in the display business, TPV group designs and manufactures a wide range of LED and LCD displays for global distribution across Europe, North and South America, Australia, China, India and many other Asian countries. AOC is a complete one stop solution for all display needs. It has earned a reputation for selling user-friendly, technologically advanced displays, with every aspect of AOC’s business focusing on the development of products that fit seamlessly into consumers’ digital lifestyles. The brand boasts of robust line up LCD and LED televisions ranging from 19 inches to 42 inches and has recently forayed into Smartphone and Tablets.

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