Theme: What are some steps telecommunications companies can take to foster innovation and/or growth?
Innovation has been the cornerstone of success in the mobile ecosystem, and companies should keep pushing on the accelerator as many more opportunities exist. For example, new devices will continue to arrive with varied price points and different form factors – bigger screens, flexible screens, curved screens. Mobile capabilities are being extended into completely new devices, including wearable technology such as glasses, smart watches and fitness/health devices – and these are just the tip of the iceberg. We’ve been seeing indications that the benefit derived from relevant features and functionality, as well as apps, have greatly improved the value proposition to consumers, resulting in increased receptivity in paying more for devices.
Issue: North America II 2015 Article no.: 12 Topic: A Whole New Game for…