BigBand Announces Additional SDV Deployments for Cox Communications
Expanded switched digital video architecture increases bandwidth efficiency,
helping Cox deliver more HDTV programming and services to more screens
REDWOOD CITY, Calif, May 11, 2011 – BigBand Networks, Inc. (NASDAQ: BBND), today announced that Cox Communications, the third-largest U.S. cable operator, has further expanded its switched digital video (SDV) architecture to new markets with BigBand’s SDV solution. Deployed in both Motorola and Cisco set-top box environments, Cox uses the solution to deliver more HDTV programming and services to more screens by increasing the bandwidth efficiency of its network.
Cox began deploying the BigBand SDV solution in 2007. This latest expansion allows Cox to leverage its existing network infrastructure investments and send more high-quality programming to its subscribers without service disruption.
“SDV is one of our key tools to address the bandwidth demands critical to delivering a wide variety of quality programming and services to our customers,” said James Kelso, Vice President of Video Engineering for Cox Communications. “BigBand continues to demonstrate that they have the processes and support mechanisms that make it easy to deploy SDV with minimum impact to our operations and resources.”
“We believe that SDV is the best choice for today’s MSOs seeking to reclaim bandwidth so they can offer more HD, VOD and other personalized services to their subscribers across any viewing screen. Cox was an early adopter of SDV architecture, and it is an honor to be selected by them again,” said Amir Bassan-Eskenazi, CEO, President and Co-founder of BigBand Networks.
Visit http://www.bigbandnet.com/index.php/switched-digital-solutions.html for additional information about BigBand’s switched digital video solution.
About BigBand Networks
BigBand Networks, Inc. [NASDAQ: BBND] provides broadband service providers with innovative digital video networking solutions designed to make it easier to move, manage and monetize video. These solutions are based on BigBand’s video-networking platforms that are built to enable efficient and reliable delivery across a wide range of services, including digital TV, high definition TV, advanced advertising, IPTV, video-on-demand and interactive TV. BigBand Networks has done business with more than 200 customers in North America, Asia and Europe — including seven of the ten largest cable and telco service providers in North America. BigBand Networks is based in Redwood City, Calif., with offices worldwide. For additional information about the company, please call +1.650.995.5000, email info@bigbandnet.com or visit www.bigbandnet.com.
BigBand Networks’ brand and product names are service marks, trademarks or registered trademarks of BigBand Networks, Inc. in the United States and other countries. All other marks are the property of their respective owners.
This release contains “forward-looking statements” as defined under the U.S. Federal Securities Laws, including the Private Securities Litigation Reform Act of 1995 and is subject to the safe harbors created by such laws. Forward-looking statements may relate to, but are not limited the programming potential and other potential benefits expected to be derived by Cox from the use of BigBand’s SDV. Forward-looking statements are based on current expectations that involve a number of uncertainties and risks that may cause actual events or results to differ materially. Factors that could cause actual events or results to differ materially include, among others, the following: rapid technological change that can adversely affect the demand for BigBand’s SDV solution, design flaws in BigBand’s SDV solution or monitoring tools, or announcements by competitors. These and other risks may be detailed from time to time in BigBand’s periodic reports filed with the Securities and Exchange Commission, copies of which may be obtained from www.sec.gov. BigBand Networks is under no obligation to (and expressly disclaims any such obligation to) update or alter its forward-looking statements whether as a result of new information, future events or otherwise. Information contained in our website is not incorporated by reference in, or made part of this press release.
Contacts
Aries MarketMasters
Dawn Danaher, +1 714 378 5841
Melissa Malley, +1 650 961 1989
BigBand@ariesmm.com
