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cVidya Partners with Neustar to Provide SaaS Based Analytics Solutions in North America

by david.nunes

cVidya Provides SaaS Based Advanced Information and Analytics Solutions in North America

Partnership introduces new and competitive capabilities that extend and enhance cVidya’s offering to Communications Service Providers (CSPs)

London, April 3, 2013– cVidya Networks, (www.cvidya.com) a global leader of innovative Revenue Intelligence Analytics solutions for communication service providers, announced today their cooperation with Neustar, one of the largest global providers of real-time data insights and intelligence aimed at supplying enhanced Revenue Intelligence solutions to North American CSPs. This solution enables CSPs to retain customers, reduce risk and identify future business opportunities without the costs of a large Revenue Intelligence department.

The cVidya – Neustar partnership allows CSPs – including cable and MSOs, mobile, fixed, as well as international carriers and Over-the-Top providers – to obtain state-of-the-art revenue intelligence and marketing analytics solutions which help them understand and connect with their best customers. The solution identifies trends across customer accounts to help CSPs provide a better customer experience, manage account risk, retain current customers and deliver relevant offers and new services to prospective customers by proactively pinpointing inaccuracies and behavior patterns in usage and billing data. The enhanced delivery model will allow cVidya to expand its market share and support its offering through Neustar’s leadership position in North America.

The new offering includes modular SaaS components that can be deployed in phases, allowing the operator to control costs, prioritize improvements, and achieve the expected return on investment (ROI).  When offered as part of Neustar’s complete solution combining professional services, advanced technology, proprietary information, and business expertise it creates a solution that’s quite powerful.

“cVidya brings a new dimension to our Communications Analytics solution,” said Jean Foster, Vice President ,Neustar Carrier Services. “We are pleased to include their capabilities in our efforts to bring the best information and analysis solutions to our customers”.

In today’s day and age, CSPs need to ensure they are taking advantage of available data to add value across their businesses. The effective use of data can help service providers address revenue and risk issues such as customer retention, revenue leakage, and fraud“, says Alon Aginsky President and CEO of cVidya. “Our new SaaS based approach allow CSPs to use cVidya’s solutions on what is in effect a Pay-As-You-Go basis and increase the time and scope of their use as they see the value to their organizations.”

cVidya’s solutions suite includes built-in components aimed to address all business domains including Data/IP services,  Wholesale/Retail services, Prepaid, Mobile content, TV, Cross-domain bundles, Interconnect, Roaming, etc. cVidya’s  solutions portfolio include Operational Risk Management, Revenue Assurance, Fraud Management, Marketing Analytics, and Sales Performance Management.

About cVidya Networks

cVidya Networks is a global leader of innovative Revenue Intelligence analytics solutions for communications service providers, enabling Business Protection and Business Growth by supporting intelligent, strategic decisions.

Leveraging cross-organizational data, cVidya’s solutions allow operators to quickly identify Fraud and Revenue Assurance risks, analyze business status and margins, and target customers with the right offerings and actions.

cVidya’s Business Protection offering is based on Risk Management, Revenue Assurance, and Fraud Management solutions. The Business Growth offering comprises Marketing Analytics and Sales Performance Management.

With a stellar worldwide track record, cVidya has achieved rapid ROI and lower TCO for over 150 customers, including British Telecom, Telefonica Group, Vodafone, AT&T, MTN and DTAG.

Follow us on Linkedin, Twitter, Facebook, or visit us at cvidya.com and YouTube.

About Neustar

Neustar, Inc. (NYSE: NSR) is a trusted, neutral provider of real-time information and analysis to the Internet, telecommunications, information services, financial services, retail, media and advertising sectors. Neustar applies its advanced, secure technologies in location, identification, and evaluation to help its customers promote and protect their businesses. More information is available at www.neustar.biz.

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