TM Forum Catalyst Project led together with Rogers Communications and IBM
Rosen Shingle Creek, Fl, November 16, 2010 – cVidya Networks, (www.cvidya.com) the global leader and innovative provider of Revenue Intelligence solutions for Telecom, Media and Entertainment service providers, led an innovative fraud management TM Forum Catalyst Collaborative project for Smart-Phones at TM Forum’s Management World Americas conference in Orlando last week. The Catalyst project was championed by Rogers Communications with participation from IBM.
This TM Forum Catalyst Project – which brings together vendors and service providers to rapidly solve common industry problems – demonstrated new and innovative Fraud Management solutions that are specifically designed to address service providers’ needs for better monitoring and control over smart-phones such as iPhone, BlackBerry, Android, etc. which are attractive to fraudsters who seek ways to purchase the phone but then avoid the associated long-term service agreement.
“Smart-phones require more diligent revenue assurance and fraud management controls due to their high cost and their market value.” said Krista Saarinen, Director of Fraud Management at Rogers Communications. “This Catalyst addresses a very relevant issue that is a priority for many wireless service providers, and the proposed solutions can reduce some of the associated financial risks in the smart-phone segment”
Fraud Management is becoming an area of focus for the TM Forum as shown by the recent launch of a new Fraud Management team in which cVidya participates. cVidya’s presence in Management World Americas 2010 included the catalyst demonstration, a panel led by Dr. Gadi Solotorevsky, cVidya CTO and TM Forum’s Revenue Assurance team leader, as well as a cVidya client presentation by AT&T Mobility titled ‘Service Delivery – New Products’ which also refers to the cVidya Revenue Assurance solutions that are being used by AT&T.
“We are very proud to continue and prove our industry leadership in this event. TM Forum provides an ideal platform for such important initiatives that advances the entire revenue intelligence category” said Alon Aginsky, President and CEO of cVidya Networks.