Theme:Change is afoot in the media world.
Change is afoot in the media world. Monetisation, content creation and distribution are all adapting to the rampant growth of mobile, connected, personal devices coupled to rising consumer power. The ways and means of reaching these very same consumers is increasing as well, with some traditional advertising going direct and with creativity overall on the increase.
Theme: Preparing for the future today: How to balance innovation with keeping the broadcasting ship steady as she goes
There are new services aplenty from multi-platform, immersive offerings to new opportunities for monetisation with brands, or through using new advertising techniques like tagging ads. On-demand services linked to e-commerce and the collection and analysis of usable data, by combining audience research with return path information. From set top boxes or registering your audience online, these are all part of the broadcaster’s 21st century toolkit. How are these future-facing techniques and skills giving us new opportunities in TV?
Theme: Let the Content speak for itself
Empowering the user is the key to higher ARPU, but is also giving up control over what the user can do. The technology provides the canvas, larger canvas every year, and the Content providers draw on it with a wealth of ideas, colours and shapes. Content where we want it, on whatever device we want is the next challenge. When broadcast content can reach connected cars and tablets on train, and when TV feeds and smart cameras communicate among themselves and with any device, the content can choose where it goes.
Theme: Over-the-top and at the bottom - the video ‘state-of-the-start’
Video is the biggest and fastest growing consumer of broadband capacity. It has been around so long that it is strange to see it reborn in a new guise and at the start again. The published projections for video bandwidth consumption must keep telecom network executives up at night. “Internet video surpasses P2P”, video traffic of all types will, “account for close to 90 percent of consumer traffic by 2012”, “video growth is in its initial stages”, are just a few of the predictions - many are still more frightening. At first glance, one would expect most carriers to be delighted, nevertheless unresolved net neutrality issues, the uncertainty about usage-based billing schemes, and the migration of users from cable TV to over-the-top (OTT) viewing has pay-TV providers reviewing their business models.
Theme: The broadband connection - which one, to where?
Broadband is no longer the future of communications; it is the present. Even in developing regions, broadband is more than a goal, it is the standard to be achieved. There are many flavours of broadband, both wired and wireless and each has its applications. In some regions, for some applications, fibre is an obvious choice, but in others it is impossible. Wireless, too, has regions and applications for which it is the obvious answer and others where it makes no sense. Some applications - mobile money, for example - will have a wide ranging impact upon commerce, the financial sector and the economy as a whole. Many other applications will change lives throughout the region. The EMEA region - geographically, economically and socially - is extremely varied and complex and so are the needs of its markets.
Theme: Access technology trends
Access was once a question of stringing copper - or a string between two paper cups. Wireless access has, in a few years, outpaced wired access so that mobile phones now outnumber all the traditional fixed phones in the world. Fibre brings TV, broadband and inexpensive voice, and even power lines are being used by utilities, or locally at the office factory floor, or home, to provide broadband access. Much of the change, the revolution in telecom, is the result of better access technologies. Technologies already in the pipeline, and others on the way, promise to change the way we communicate, work and play to an even greater degree than anything we have seen.
Theme: Positioning for change
Connect-World EMEA (Europe, the Middle East and Africa) explores how technology ties and binds growing relations between the developing and the developed regions of the world. The theme of this issue is EMEA and ICT ‚Äî positioning for change.
Theme: Taking The Pulse. Where does broadcast fit in an IP-centric world?
The ongoing collision of broadcast with IP has been the biggest fundamental development in the history of the industry, impacting the entire value chain across the creation, management and distribution of content. There is the crucially important issue of spectrum allocation. New technologies are presenting new opportunities for monetisation, with targeted ads and real-time bidding systems opening up.
Theme: SDN in the Enterprise & NFV at the Carrier - Size Isn’t Everything
What does virtualization mean to the enterprise and what is it at the carrier network? In both cases the server farm is re-organised, routing traffic is re-planned, management systems upgraded… Some global corporate networks are bigger than carriers, and some network operators cover territory and/or population that is no more than a city. What are the differences, when size is taken out of the equation?
Theme: Video For all Seasons - Mobile Video, Web Video and TV Broadcasting
Video traffic is reportedly the cause of the unprecedented growth of packet traffic. This is not just mobile IPTV, but also services exchanging user-generated content and social networks sharing video clips. Video technologies are changing and rival Video delivery networks may run the same service, may be even share the infrastructure. When it comes to Video, everything is fluid – what streaming methods, what delivery network, where stored and cashed, what protocols, what compression, what security… As Video content grows more attractive and more widespread, these fluid issues call for solutions.
Theme: The broadband connection - redefining connectivity
Broadband access, wired and wireless alike, is the future of telecommunications. Universal service is no longer just a question of voice, but of broadband, which can handle both voice and data (the Internet) with equal aplomb. The services both individuals and businesses want and need, in even the remotest reaches of our planet, are all broadband-based. Consumer appetite for broadband communications, driven in large part by social networking and the image sharing that goes with it, is the driving force for user and infrastructure equipment innovation. Broadband is also the enabler for an enormous range of new services that are redefining everything from government services to social structures. The theme for this issue of Connect-World will be The broadband connection - redefining connectivity.
Theme: Convergence and data – pushing the limits of the networkand
The growth of data transmission, driven by a host of bandwidth intensive applications and video content, as well as the tendency to funnel more through fewer, converged, networks are, together, largely fuelling the growth of both fixed and wireless broadband networks. Next generation mobile networks also generate many times the traffic - and generally need more base stations - than today’s 2G networks. Although the access networks can handle the traffic, the traffic backhauled to the core network calls for more, substantially upgraded, links to cope with the river of data generated by next generation networks.
Theme: VoIP, Changing the voice/data model
Information and Communication Technology (ICT) is shaping the way the world is developing. This is nothing new, of course. Historically, every major new technology has shaped, re-shaped and divided the world between those that control and use the technology and those that do not. The digital divide could have been just one more example of this, but the rapid drop in the technology‚ cost, the rapid return on investment, as well as the concerted efforts of governments, institutions and international organisations, turn ICT into the cure for its own ills.