Shemaroo Entertainment releases the music of “Dedh Ishqiya” on its own label
24 Dec’13 Mumbai: Shemaroo Entertainment has released the music of “Dedh Ishqiya” on its own label. “Dedh Ishqiya” has some very melodious and memorable tracks which offer immense promise and Shemaroo Entertainment has decided to retain the music rights of the same, betting on the long term business potential. Shemaroo, with a strong presence across major distribution platforms, is all set to leverage the music of “Dedh Ishqiya” on all possible media including digital, television, radio & others.
Dedh Ishqiya’s cast includes Madhuri Dixit, Arshad Warsi, Naseeruddin Shah, and Huma Qureshi in the lead roles. The movie has six songs & the two recently released songs from the movie, “Humari Atariya”, sung by Rekha Bhardwaj and “Dil Ka Mizaaj Ishqiya”, sung by Rahat Fateh Ali Khan have already amassed immense popularity on online & television platforms for their sheer melody & magic. The music of “Dedh Ishqiya” is composed by Vishal Bhardwaj himself and the lyrics are penned down by Gulzar Sahab. The music delivered by the talented duo is at its melodious best & catchy.
Celebrating the golden jubilee, Shemaroo Entertainment Ltd is among few entertainment companies that has hallmarked several pioneering efforts with its innovative and out- of-the- box thinking. Founded in 1962, Shemaroo Entertainment Ltd is an established Filmed Entertainment “Content Houses” in the country, active in Content Ownership, Creation, Aggregation and Distribution with a large content library of over 2800 titles.
Shemaroo is engaged in the distribution of content for satellite channels, physical formats and emerging digital technologies like the Mobile, Internet, Broadband, IPTV and DTH among others. With its partnership with the major telecom operators and other digital media platforms, Shemaroo is at the forefront of the digital age. The company has also tied up with many content providers across the country. The “Shemaroo” brand today is synonymous with quality entertainment in the Indian entertainment eco system.