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Loop Mobile creates precautionary measures to tackle the monsoons

by david.nunes


Loop Mobile creates precautionary measures to tackle the monsoons

Continues its Network Challenge of offering Money Back for every Call drop

·         Special power backups at sites

·         24 hour emergency supervision

·         Dual battery and Dual power plants at sites


Mumbai, July 20, 2011: Loop Mobile, Mumbai’s No. 1 GSM network, has undertaken special measures this monsoon to ensure seamless network. Loop Mobile has equipped itself to tackle any network related issues, preparing itself for Mumbai’s monsoon. Starting from special emergency services, dual power and battery backups at Sites, it has installed water-proofing initiatives and re-structuring of some prominent towers at a raised height. As of today, Loop Mobile has over 2000 sites in Mumbai and additional In-building solutions covering multiplexes, malls and residential complexes.

As part of the special measures, Loop Mobile has installed pre-maintenance initiatives, power back-up facilities, water proofing and re-structuring of towers. Loop Mobile has also enhanced their base stations/towers with dual power plants and dual battery, thus effectively reducing the redundancy and the back–up time by 8 to 10 hours. These stations will be additionally equipped with diesel generators that will be stored at critical hub sites to tackle a power outage.

Loop Mobile has further completed all electrical maintenance at the sites to provide uninterrupted and enhanced network. Additionally, weather proofing maintenance for antennas has been successfully completed to avoid water seepage that could result in an outage.

Continuing to deliver the best services, Loop Mobile has introduced Automatic Protection Switching (APS) to end call disruptions. Transmission paths are protected at base stations/towers, thus diminishing chances of a network failure. A special round the clock emergency network supervision team has been created.

Commenting on the effective measures undertaken during the monsoons, Surya Mahadevan, Chief Operating Officer, Loop Mobile (India) Limited said, “Loop Mobile continues to set industry benchmarks, ranging from precautionary measures on network to investments in



existing sites. The measures taken this monsoon are a reflection of our commitment to provide our customers with a superior network experience throughout the year.”

Loop Mobile continues with its popular Network Challenge even during the monsoons – giving customersmoney back for every call drop. The monsoon measures are in line with the ‘Going for Great’ organizational objective with an aim to offer customers beyond the best.

About Loop Mobile:

Having started its services in 1995, Loop Mobile (erstwhile BPL Mobile) currently operates in Mumbai, with over 3 million happy and satisfied subscribers. Loop Mobile has consistently met and exceeded TRAI benchmarks. Loop Mobile has recently been nominated in ET Telecom Awardspresented by the Global Group’s 1st year in Customer Experience Enhancement Category for Service Guarantee and Network Challenge. Loop Mobile had several firsts to its credit in the value-added services (VAS) space which are technologically state-of-art and yet customer friendly. It has been the first operator in the country to launch Loop Mobile Videos, Loop Mobile Mail, Loop Mobile M-News, Reply-All, Roaming on Prepaid, Intelligent Network, General Packet Radio Service (GPRS), Multimedia Messaging Service(MMS), Missed Call Alert, Caller Ring Tune, Mobile Tracker, Doctor-on-Call, ‘1 paise per sec’ prepaid plan, Karaoke Messaging among others. It revolutionized the market further by launching epaid – a new line of service and combining the benefits of prepaid and postpaid services.

Loop Mobile is pleased to announce a 3-year long association with Mumbai Indians as the ‘Official Mobile Network’. This association strengthens the Mumbai connection for Loop Mobile’s creating and pride and affinity amongst its subscribers.



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