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MediaTek Wi-Fi SoC Powers New ASUS N300 Wireless Router

by david.nunes

MediaTek Wi-Fi SoC Powers New ASUS N300 Wireless Router

– Advanced energy saving technology assures low-consumption green routers that provide fast and efficient wireless service

HSINCHU, Taiwan, Oct. 30, 2012 – MediaTek Inc., a leading fabless semiconductor company for wireless communications and digital multimedia, today announced that its MT7620 Wi-Fi System-on-a-Chip (SoC) has been selected for the new ASUS RT-N14U N300 wireless router, debuting globally this quarter.

The MT7620 is the latest addition to MediaTek’s family of highly integrated, single-chip Wi-Fi SoC products, currently being deployed by many wireless router and repeater makers worldwide. It incorporates advanced signaling technologies, giving device manufacturers robust tools to develop best-in-class energy-saving wireless routers, with particular benefit when connected to battery-powered devices such as smartphones, notebooks, and tablets. With the MT7620, the same amount of wireless data can be transmitted in a shorter time, while allowing the mobile device to remain in low-power “dozing” states for longer periods. The MT7620, using MediaTek Green AP functionality, complies with European Union Code of Conduct (CoC) on Energy Efficiency and Energy-using Products (EuP) Directive certifications, providing low-consumption green operation and better user experiences for simultaneous video and data applications.

“Today’s wireless routers must work with devices like smartphones and tablets with highly efficient operation for extended battery life and a better user experience,” said Tenlong Deng, Associate Vice President of the Wireless Device Business Unit at ASUS. “We are happy to expand our partnership with MediaTek in supplying a sector-leading wireless router to the growing and dynamic connected consumer electronics market.”

“By partnering with ASUS, a performance leader in wireless router products, we continue to expand our wireless connectivity reach and bring innovation to the consumer market,” said SR Tsai, General Manager of the Wireless Connectivity and Networking Business Unit at MediaTek. “Wi-Fi is being embedded in an increasingly diverse array of mobile and consumer electronics devices, so performance, power consumption, reliability, and ease of integration become even more critical for our customers. MediaTek’s continued focus on technology innovation enables our customers with unique competitive advantages.”

The MT7620 leverages the strengths of MediaTek’s best-in-class hardware network address translation (HNAT) acceleration engine that is currently embedded in award-winning ASUS wireless routers such as the RT-N56U and RT-N65U, delivering 2Gbps IPv6 routing capabilities for advanced cloud applications. It also comes with a USB 2.0 interface for 3G/4G broadband connectivity, wireless storage, web cameras, wireless speakers, and connectivity with entertainment devices such as media players, game consoles, and smart TVs. The MT7620 is also available in a wireless repeater design, and has been selected by ASUS to power its RP-N53 N600 Wireless range extender.

About MediaTek Inc.

MediaTek Inc. is a leading fabless semiconductor company for wireless communications and digital multimedia solutions. The company is a market leader and pioneer in cutting-edge SOC system solutions for wireless communications, high-definition TV, optical storage, and DVD and Blu-ray products. Founded in 1997 and listed on Taiwan Stock Exchange under the code “2454”, MediaTek is headquartered in Taiwan and has sales or research subsidiaries in Mainland China, Singapore, India, U.S., Japan, South Korea, Denmark, England, Sweden and Dubai. For more information, please visit MediaTek’s website at www.mediatek.com.

About ASUS

ASUS is a worldwide top-three consumer notebook vendor and maker of the world’s best-selling and most award-winning motherboards. A leading enterprise in the new digital era, ASUS designs and manufactures products that perfectly meet the needs of today’s digital home and office, with a broad portfolio that includes motherboards, graphics cards, optical drives, displays, desktop and all-in-one PCs, notebooks, netbooks, servers, multimedia devices, wireless solutions, networking devices, tablets, and smartphones. Driven by innovation and committed to quality, ASUS won 3,886 awards in 2011 and is widely credited with revolutionizing the PC industry with its Eee PC™. ASUS has more than 11,000 employees around the globe with a world-class R&D team of 3,100 engineers. Company revenue for 2011 was approximately US$11.9 billion.

 

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