Mobile Marketing Association Membership Crosses 700

Mobile Marketing Association Membership Crosses 700

Mobile Marketing Industry Growth Helps to Drive Membership in All Regions New York; London, UK; Singapore and Sao Paulo, 23 September 2008 – The Mobile Marketing Association (MMA) (www.mmaglobal.com) today announced that its global membership has exceeded 700, comprised of companies throughout the mobile marketing ecosystem that are dedicated to the proliferation of mobile marketing across Europe, North America, Middle East & Africa (MEA) , Asia Pacific (APAC) and Latin America (LATAM). “Adoption of the mobile channel continues, at rapid pace, across the globe,” said Laura Marriott, president of the MMA. “The MMA continues to play a pivotal role in facilitating market entry and mobile channel growth worldwide both for the overall industry as well as for our membership. We appreciate the continued leadership from our membership in helping to build a healthy and sustainable industry world-wide.” Building on the association’s commitment to education, the MMA recently announced the availability of new white papers, including papers on mobile applications and mobile search. In addition, the MMA has made headway on the establishment of guidelines and best practices to simplify market entry in mobile marketing, recently asking for public feedback on its Bluetooth Marketing Guidelines in Europe and its Global Mobile Advertising guidelines. The latest MMA member companies include: * Admoda / Adultmoda * Agency.com * Apptera, Inc. * Avea Iletisim Hizimetleri A.S. * BLST MARKETING INC./DBA: AZURE MEDIA * BrightShare Ltd. * Distribuidora Panabal, S.A. * Fishbowl * Gigafone Asia Pacific Pte Ltd, * Gumiyo * Hands Empreendimentos LTDA * Incentivated * KADOINK * Mobile Advertising Solution, MAS. Ltd. * Mobile TeleSystems OJSC * Mobility Marketing Pvt. Ltd. * Mogreet, Inc. * More Mobile Relations * Nowcasting International Ltd. * Oorja Mobile Services Pvt. Ltd. * Orange NSM * PBMS Soluceos Moveis em Inf. LTDA * RingCo * SkyFire Labs, Inc. * Somo Enterprises, Inc. * SoundBite Communications * VIVO S.A. * Vodacom Pty. Ltd. * Yodel Digital Ltd. * Zed Worldwide A complete listing of all MMA members can be found at www.mmaglobal.com. To become a member, please contact membership@mmaglobal.com. The MMA is hosting its annual Mobile Marketing Forum and Award Ceremony November 13 in San Diego. More information can be found at http://www.mobilemarketingforum.com/?q=node/535.