Nawras Free Wi-Fi celebrates double win at 2013 Global Cristal Awards
Muscat, 15 January 2014 – The new free Wi-Fi ‘Piggybacking’ service from Nawras has been honoured with two awards at the 2013 Global Cristal Awards, part of the 13th annual Cristal Festival held recently in the French ski resort of Courchevel. Nawras struck gold in the highly coveted ‘Future is Now’ category and won bronze in the ‘Media’ section as the ‘Piggybacking’ campaign was rewarded for the best use of mobile technology.
Usama Al Saifi, Nawras Senior Campaign Supervisor, said, “Nawras is offering customers with a free wireless solution to help them stay connected. We understand that customers will try to find an open Wi-Fi connection wherever they are and we have introduced multiple connections to share existing wireless services to provide a free service. This is part of offering creative communications in the Sultanate and we hope that customers enjoy the service.”
He added, “To create a campaign that perfectly illustrates just how simple the new service is, we partnered with Leo Burnett Worldwide and highlighted the customer focus with which every Nawras product is designed. These awards highlight creativity and artistry that goes into every aspect of our service and our commitment to communicate effectively and honestly with our customers.”
Nawras Piggybacking allows customers to connect to a free WiFi network by providing additional open signals from each modem to create a hotspot. Customers can connect to the free WiFi network by selecting ‘NawrasWiFi’, found at the top of the available networks list, and logging in to the service to enjoy fast broadband from Nawras for free.
In total, the ‘Piggybacking’ service from Nawras has received seven different regional and international awards in 2013 and is one of the most recognised pieces of work in the global telecommunications industry this year. Customers can view the successful promotional video and other Nawras videos on the exclusive Nawras YouTube channel, www.youtube.com/nawras1500.
About Nawras:
Omani Qatari Telecommunications Company SAOG was founded and registered in the Sultanate of Oman in December 2004. It launched its service in March 2005 as the challenger mobile operator in Oman operating under the name Nawras. Nawras was awarded the second fixed licence in Oman in 2009, and launched its international gateway in April 2010, its corporate fixed and broadband services in May 2010, and its residential fixed and broadband services in June 2010. Since 2010, Nawras has been an integrated services telecommunications operator and is currently serving over 2 million customers across the Sultanate. Following a successful IPO, Nawras is listed on the Muscat Stock Market (MSM) under the “nwrs” ticker since 1 November 2010. Nawras is majority owned by Ooredoo, formerly known as Qtel Group, and also has a number of significant Omani shareholders which ensures that the company is strongly integrated into the Omani society. Nawras has won a number of awards including Jury’s Distinction Award for Customer Service Excellence in the telecom sector 2013, Innovation in HR Strategy 2011 from Asia’s Best Employer Brand Awards, Outstanding Leader from TMT Finance Middle East 2011, Best IPO in the Middle East from emeafinance magazine and Strategic Leadership Award from Global HR Excellence Awards 2011.
About Ooredoo:
Ooredoo, formerly known as Qtel Group, is a leading international communications company delivering mobile, fixed, broadband internet and corporate managed services tailored to the needs of consumers and businesses across markets in the Middle East, North Africa and South-East Asia. As a community-focused company, Ooredoo is guided by its vision of enriching people’s lives and its belief that it can stimulate human growth by leveraging communications to help people achieve their full potential. Ooredoo has a presence in markets such as Qatar, Kuwait, Oman, Algeria, Tunisia, Iraq, Palestine, the Maldives and Indonesia. The company reported annual revenues of $9.3 billion U.S. dollars and had a consolidated global customer base of more than 92 million people as of 31 December 2012. Ooredoo’s shares are listed on the Qatar Exchange and the Abu Dhabi Securities Exchange
