“Operators Must Embrace OTT 2.0 to
Transform Next-Generation TV Experiences”
says Tvinci
London, United Kingdom and Santa Clara, California, March 18, 2013 – At the opening of TV Connect and OTTCON 2013, Tvinci, the Pay-OTT platform provider, today announced it will present its OTT 2.0 platform for TV Everywhere, enabling truly personalized social TV on tablets, smartphones, connected TVs, STBs and the web. Tvinci will discuss the latest developments in the OTT TV space, and will highlight the need for operators to implement a paradigm shift in the way they challenge the changing device-landscape and user behavior, to enable real opportunities.
“Operators are facing new challenges in a market that demands much more than the simple ability to deliver video content over-the-top. Monetizing their service remains the holy grail for operators and our platform provides innovative opportunities for monetization and content bundling. We recognize that OTT 2.0 is contributing significantly to the transformation of online video consumption and consumer expectations. We believe that the challenges of providing an OTT service in 2013 can provide golden opportunities for media companies and operators to embrace OTT 2.0 as part of their strategic value proposition, to encourage consumers to enjoy new viewing experience anywhere, anytime, across any device,” said Ofer Shayo, CEO, Tvinci.
November 2012 forecasts from Informa Telecoms & Media predict that by 2017, the OTT market will be worth $37 billion, and the number of consumers subscribing to OTT services has increased by over 40 percent in just two years.
“As the OTT TV market matures, developing a robust and flexible multi-screen business model will be a key goal for those looking to strongly differentiate themselves from other industry players,” said Ofer Shayo, CEO, Tvinci. “By offering a personalized, next-generation OTT TV service that presents users with enhanced control over how, when and where they interact with their content, operators can provide a relevant and seamless TV experience. We are looking forward to meeting with attendees at TV Connect to discuss the challenges faced by operators branching-out of traditional TV and newcomers in the OTT space, and will highlight how our OTT 2.0 platform answers operators’ immediate need not only for a new OTT video delivery method to connected devices, but also enables a brand new, next-generation TV experience.”
At TV Connect, Tvinci (stand 21) will showcase its fully deployed OTT 2.0 platform, an award winning TV Everywhere solution that supports multiple subtitle and audio languages, enables the monetization of content in any currency and provides offerings at different prices in different territories. Live platform demonstration highlights for 2013 will include:
– Toggle – an innovative OTT TV service recently launched by Mediacorp, Singapore’s leading media company, which utilizes the Tvinci OTT 2.0 backend to deliver an new TV experience across iPad, iPhone and PC.
– Film1 Go – Owned by Chellomedia, the content branch of Liberty Global, Film1 Go is powered by Tvinci and offers users online movie services across iPad, iPhonem Android smartphones and tablets. This deployment powers a service which leverages the existing customer base of the main cable operators in The Netherlands and includes a unique single sign on mechanism for each operator offering the service to their consumers.
– EpicTV – powered by Tvinci, this pan-European sport service owned by Finnish telco Elisa is available across iPad, Android Tablets, PC and Samsung connected TV. The deployment includes an innovative “offline mode” for iPad.
– Tvinci Multi-DRM Solution – supporting Microsoft PlayReady and Google’s Widevine DRM simultaneously across multiple devices, MediaCorp’s use of a multi DRM solution for both VOD and live content is an industry first. By enabling unrivalled device availability, total viewing continuity for the user is ensured. Users can also add authorized devices to their Tvinci ecosystem, creating a network of linked devices able to access content wherever they are.
– Household Management – in order to create a fully personal TV service for end users, customers using the Tvinci backend can provide a single subscription for each household, where every household member has their own profile and permissions. In this way, each end user sees their own social activity and recommendations and preferences remain truly personal. The main account holder is also able to administer budgets and other permissions.
Tvinci will also be present at OTTCON (Santa Clara, California, March 19-20), where Yonatan Sela, VP Marketing, Tvinci will deliver the session: “How Can Operators Embrace OTT And Turn Challenges Into Opportunities?” Senior members from the Tvinci team will be on-hand at both shows to discuss the company’s plans for further international expansion in 2013, following its $4.5 million investment funding round which has been earmarked for further research and development, as well as for exploring opportunities in new markets.
About Tvinci
Formed in 2007 especially for the advent of Over-the-Top TV (OTT TV), Tvinci’s award-winning platform enables its customers – TV operators, telcos and media companies – to create a personalized, social TV experience for end-users consuming premium content across devices. Tvinci plays a key role in delivering unified pay-OTT TV services over the open internet, taking both the role of content and storefront application management and that of orchestrating complementing technologies, from ingest and content protection, through discovery and payment to playback. The company specializes in high-end solutions for the management of content and user experience, and has deployed its platform for leading brands like Orange, MSN, Elisa, MTV and others worldwide.
For more information visit: www.tvinci.com
