Prep for MWC Barcelona Tech Stories: Latest Mobile Stats: Handsets, Internet Users, More – Via TomiAhonen Almanac 2017
WORLD MOBILE HANDSET OWNERSHIP AND POPULATION TABLE FOR 2017
Ownership by Type and Number of Handset:
Smartphone Owners With 2 Smartphones 0.6 Billion (1.2 Billion Smartphones)
Smartphone Owners with 1 Smartphone 2.0 Billion
Featurephone Owners with 1 Featurephone 2.55 Billion
Total Mobile Handset Unique Owners 5.15 Billion
Total Smartphones in Use 3.2 Billion
Total Featurephones in Use 2.55 Billion
Total Mobile Handsets in Use 5.75 Billion
Smartphone Owners (with 1 or 2 devices) 2.6 Billion
Featurephone Owners 2.55 Billion
Total Mobile Handset Unique Owners 5.15 Billion
Multiple Handset Ownership as Percent:
Smartphone Owners who Carry 2 Smartphone 23%
Mobile Handset Owners who Carry 2 Devices 12%
Source TomiAhonen Almanac 2017
Quote: “During 2016 the world passed the point where more than half of all mobile phones in use are smartphones. I expect year 2021 to be the last year when new ‘featurephones’ are still manufactured in volume and from 2022 all new phones sold will be smartphones.” – Tomi T Ahonen, Author of 12 books on mobile, most accurate forecaster in mobile
INTERNET USE BY TECHNOLOGY IN 2016
Total Internet Users Globally 3.5 Billion
Internet Access Only Mobile 1.8 Billion
Internet Acesss PC and Mobile 1.5 Billion
Internet Access Only by PC 0.2 Billion
Source: TomiAhonen Almanac 2017
This table may be freely shared
Quote: “The moment has arrived when more internet users never use a personal computer or tablet, than those who use a PC or tablet always or at least some of the time. Only 200 million people are left who never use a mobile to access the internet.” – Tomi T Ahonen, Author of 12 books on mobile
Three more statistics from the content/services side of mobile:
Gaming was the hot topic last year driven by the hype around Pokemon Go and Augmented Reality \. The total revenues of mobile gaming have now hit 41 Billion dollars and account for 10% of all mobile premium data/content revenues worldwide. Source TomiAhonen Almanac 2017.
Quote: “Pokemon Go was the big story of year 2016 and proved the viability of Augmented Reality as a new mass media. I have predicted that AR to have 1 Billion active users by year 2020.” – Tomi T Ahonen, Author of 12 books on mobile, most accurate forecaster in mobile
Total global mobile advertising revenues grew again by 45% from the year before and the TomiAhonen Almanac 2017 reports that mobile advertising global spending is worth $93 Billion dollars.
Quote: “Mobile Advertising is the fastest-growing sector in the mobile industry at the moment, growing even faster than social media or gaming. The scary part is that most in the advertising industry don’t yet even fully underestand the power of mobile, so this sector will continue to grow at breathaking speed into this year and the next.” – Tomi T Ahonen, Author of 12 books on mobile, most accurate forecaster in mobile
Lastly the area of mobile payments/mobile money. The TomiAhonen Almanac 2017 counts the global active user base of mobile payments/mobile money at 2.4 Billion humans (32%) which is more than total unique holders of credit cards.
Quote: “Mobile payment services are spreading across the Emerging World markets and globally 47% of all unique owners of mobile phones worldwide have made mobile payments during year 2016. What most in the payments and financial industry are not aware of, is that this is not by Apple Pay or Paypal or Bitcoins. Most of the mobile payments are run on SMS text messaging.” – Tomi T Ahonen, Author of 12 books on mobile including the world’s first book on mobile payments: Pearls Vol 3: Mobile Money, TomiAhonen Consulting Press 2011
Tomi T Ahonen
Author of 12 books on mobile
‘Most Influential Expert in Mobile’ – Forbes
