Accedo and Viaplay launch media service for Xbox in Nordic region
Stockholm, 20 December 2012 – Accedo, the global market leader in TV application solutions, and Viaplay, the Nordic region’s leading online streaming service for TV, Movies and Sports, today announced the launch of Viaplay on Xbox.
This media app will launch on Xbox in Sweden, Norway, Denmark and Finland. The new app delivers the popular Viaplay service to a new customer segment across the region, allowing them to access Viaplay’s content offering through the games console.
The Viaplay app for Xbox has built-in Kinect motion control, meaning users don’t need a remote control as they can select the content they want to watch simply by waving their hands. It also supports pausing, fast-forwarding and rewinding, all activated by body movement.
“We are excited to help Viaplay launch the Xbox app in the Nordic region, and to play a part in bringing the first media app to the games console,” commented Michael Lantz, CEO, Accedo.
“We are pleased to be rolling out our Viaplay service to Xbox users throughout the Nordic region,” commented Niclas Ekdahl, CEO, Viaplay. “Given the company’s experience, Accedo was a natural partner to help us achieve that.”
Viaplay is the Nordic region’s leading online streaming service for TV, movies and sports. Viaplay offer the latest TV series, thousands of popular movies and world-class live sports events like English Premier League, UEFA Champions League, NHL and Formula 1. Viaplay available on computers, smartphones, tablets, smart TVs, Viasat-set-top-boxes, Viaplaybox, Xbox360 and Playstation 3. For more information visit www.viaplay.com.
Accedo is the global market leader in TV application solutions. Accedo provides applications, tools and services to media companies, consumer electronics and TV operators globally, to help them deliver the next-generation TV experience. Accedo’s cloud-based platform solutions enable customers to cost-efficiently roll out and manage application offerings and stores for multiple devices and markets.
Accedo is a privately held company founded in 2004 by telecom and media entrepreneurs Michael Lantz and Fredrik Andersson. Accedo is headquartered in Stockholm, Sweden with branch offices in London, Madrid, Palo Alto, New York, Los Angeles, Hong Kong and Sydney.
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