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Saffron Digital hires Capablue Director to drive EMEA growth

by david.nunes


Craig Chuter appointment confirms company’s ambitious expansion plans

London, 14 March 2013 – Saffron Digital, specialists in the creation, management and delivery of premium multiplatform video services, has appointed Craig Chuter, former Capablue Client and Partner Director, as Sales Director for EMEA to drive growth in the region.

Craig is a highly experienced commercial media executive with a strong track record in the European digital entertainment industry. Throughout his twenty year career he has helped a broad range of media brands and retailers, including BBC, Disney, Channel 4, UKTV, Curzon Cinemas, Marks & Spencer and Universal Music to create entertainment services that explore new platforms and propositions in today’s evolving media landscape.

Craig joins Saffron Digital from Capablue where he was responsible for building the company’s impressive portfolio of broadcast and media clients. Prior to joining Capablue, Craig was Business Manager at EMC Consulting (formerly Conchango) where he managed a portfolio of major blue-chip clients, including BBC, NewsCorp and Disney. In that time he gained a vast knowledge of digital technology and an impressive track record in delivering video-based content solutions.

“Craig’s appointment has come at a very important time for us” said Amelia Gammon, Saffron Digital Chief Commercial Officer. “The European market is really embracing multiplatform video services and as a result we have a number of exciting projects and clients in the pipeline. Craig’s strong experience with broadcasters and retailers in the European digital entertainment industry makes him perfectly placed to secure and support those customers and identify other companies looking to launch premium multiplatform video services in the region.”

Craig commented, “It’s great to be joining Saffron Digital at such an exciting time. The market in EMEA is really taking off with premium multiplatform video services and Saffron Digital’s complete end to end video solution is a really unique and refreshing proposition. I look forward to introducing Saffron’s solution to the market and expanding its presence in EMEA.”

Craig Chuter will be attending TV Connect in London next week (19-21 March) alongside Saffron Digital’s other key executives.

About Saffron Digital

Founded in 2006, Saffron Digital creates innovative multiscreen premium film and TV services that enable device manufacturers, carriers, broadcasters, studios and retailers to increase revenue and build viewer engagement. Using its secure online video platform, Saffron Digital combines content preparation, content management, storefront design, flexible payment and a secure player to give subscribers a compelling video experience across any or all devices.

Saffron Digital simplifies the management and delivery of a premium video service. Its modular platform enables operators to integrate individual components into their existing systems and workflows or it can deliver a complete endtoend solution that includes content preparation, a content management system, application and storefront development and a secure video player. Saffron Digital has been running cloud based locker and DRM domain services since 2009 and the latest platform is UV ready out of the box.

With offices in Europe, Asia and the US, Saffron Digital powers end-to-end premium video solutions on a global scale for clients including KDDI, Sky and HTC. It has received international recognition for its work and has won multiple awards including: The Mobile Entertainment Award for Best Video and TV Service Provider (2009, 2010, 2011, and 2012); Guardian Top 100 Tech Media Invest Companies in the UK; MEFFYS 2011 Best TV & Video Service and the Media Momentum Award 2010, 2011.

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