ONE Launches On Indonesia’s Top Pay-TV Platform Indovision
Singapore, 19 March 2012 – Sony Pictures Television Networks, Asia has expanded distribution of its first Asian general entertainment network, ONE, in Indonesia by launching on the leading pay-TV platform Indovision. As a result of the new carriage deal with PT MNC SkyVision, ONE joins AXN, AXN Beyond, Sony Entertainment Television and Animax to complete the bouquet of five SPT Networks, Asia channels on Indovision.
As the exclusive destination of programs produced by Seoul-based content supplier and broadcaster SBS, ONE is powered by prime and current South Korean entertainment. The channel airs the latest Korean drama series, with selected titles premiering three to five weeks after their debut in Korea. In addition, the hippest K-pop variety and music programs complement ONE’s drama line-up.
At launch, ONE is available to all Indovision subscribers and is part of all its basic packs including ‘Venus’, ‘Galaxy’ and ‘Super Galaxy’. ONE is airing its programs in original Korean audio with Bahasa Indonesia and English subtitling.
“ONE has the potential to grow together with the rapidly expanding pay-TV audience in Indonesia. We have no doubt that the fresh and high quality Korean entertainment content on ONE will be well received among the many Korean pop culture and drama fans in the country. We are pleased to extend our partnership with PT. MNC SkyVision to bring ONE to many more viewers on Indovision, and have set our sights on taking the channel to greater heights,” said Ricky Ow, Senior Vice President and General Manager, Networks, Asia, Sony Pictures Television.
In Malaysia, ONE HD was the top rated HD channel on Astro for the whole year of 2011 and continues to hold the No.1 spot. And in Singapore, ONE clocked the longest viewing duration per viewer each day for PMEB audiences, among all regional Chinese entertainment networks on StarHub TV. In addition to Indonesia, Malaysia and Singapore, ONE is also available in Cambodia, Brunei and Australia.
In March, ONE subscribers can enjoy romance drama Protect the Boss, starring Choi Kang Hee (My Sweet Seoul), Ji Sung (Swallow the Sun) and Kim Jae Joong of Korean pop music group JYJ; aviation drama Yes, Captain featuring Ku Hye Sun (Boys Over Flowers) and Ji Jin Hee (Spring Days); as well as comedic drama Salaryman Cho Han Ji starring Lee Bum Soo (Giant), Jung Ryeo Won (My Lovely Samsoon) and Jung Gyu Woon (Dr. Champ).
New ONE premieres in April 2012 include time-traveling romance drama Rooftop Prince starring JYJ’s Micky Yoochun (Sungkyunkwan Scandal); Fashion King a drama about aspiring fashion designers featuring Korean pop group Girls’ Generation’s Kwon Yuri (Unstoppable Marriage); two-part romance drama Hanoi Bride starring Lee Dong Wook (Scent of A Woman), as well as family drama A Simple Heart.
ONE is the latest Asian entertainment channel from Sony Pictures Television Networks, Asia, the broadcaster of Asia’s leading cable channels AXN, beTV, Sony Entertainment Television and Animax.
Wholly owned by Sony Pictures Entertainment, ONE is dedicated to bringing the best of Asian general entertainment, powered by prime and current Korean content, first and exclusively to all pan-Asia viewers.
ONE showcases the latest Korean dramas, with selected titles premiering within weeks of their debut broadcasts in Korea on an exclusive and first-run basis. Viewers can catch the biggest stars and hottest names in Korean entertainment, from young and trendy idol dramas to highly popular soap operas. The programming line-up also includes the most current K-pop variety and music programs.
Launched in 2010, ONE is currently seen in six markets in Asia and ONE HD is the high definition feed of the channel. For more about ONE, see www.entertainmentasiatv.com.
Madison Communications for Sony Pictures Television Networks, Asia
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