16 August 2010, LONDON – Telmap, the original pioneers in mobile location solutions, today announces that the iPhone version of its mobile location companion has exceeded 200,000 downloads.
Telmap provides white label, hosted and managed mobile search, mapping and navigation solutions to mobile operators, working closely with them on making the solution compatible with a wide range of devices. The operator-branded iPhone version is already launched with 9 leading operators in key EMEA markets, APAC and the US, including the recently launched Vodafone UK Navigation service in the UK, SingTel’s Xplorer in Singapore and the more established Orange Maps in France and the UK where the service is bundled into the iPhone packages.
Launching operator-branded, iPhone compatible versions has proven to be a successful move, further cementing mobile operators’ strong position and unique relationship with subscribers, even within the app. store environment. The 200,000 downloads mark presents a great achievement and serves as end users’ vote of confidence and clear preference for applications provided and supported by the familiar and trusted operator, especially when it comes to mission-critical applications such as search, mapping and navigation, which also require use of sensitive user information such as location.
“The 200,000 downloads mark proves that operators are indeed still the most important partner for end users. The long-term familiarity, trust and billing relationships prove significant time and again when it comes to mobile services, and Telmap will continue to partner with operators on delivering location-enabled mobile interactions to their subscribers”, said Motti Kushnir, Telmap CMO.
