The first BPM including CRM, Online Commerce and Content Management
AuraPortal has included the Online Commerce, Content Management and CRM Pattern Processes Modules in its BPM Suite
Woburn (Boston), MA. – August 02, 2011 – AuraPortal (www.auraportal.com), a global provider of Business Process Management (BPM), has announced the introduction of the following modules in its Business Process Management Suite: Content Management (CMS/ECM), a complete Online Commerce platform (eCommerce) and new CRM (Customer Relationship Management) Process Patterns, which will join and fully integrate with the existing AuraPortal applications set. Common to all of these applications is that no programming is required in their deployment.
AuraPortal is a real Business Process Platform, with 100% web-based technology and complete coverage of all essential areas of a company’s business management structure.
Its holistic approach covers not only the modeling, execution and typical processes of BPMS monitoring but also encompasses a wide range of capabilities and synergies to increase both organizational efficiency and management.
“Of course.” says Pablo Trilles, AuraPortal Vice President. “This synergy could be achieved by integrating different applications from different vendors (which is the only possibility that has existed until now) but Is that really a solution? Time and cost to undertake intertwined integration -each with their own approaches, structures and criteria- as well as dependence on multiple vendors, are limiting factors. Those who have dealt with this approach already understand this problem”.
Content Management Module
The Content Management Module complements the powerful Corporate Document Management of AuraPortal, including all stages of the content’s life cycle: Creation and/or capture, storage, security, flow, access, publishing, version control, retrieval, distribution, preservation and contents destruction.
The goal is to allow each entity to maintain its Web site on the Internet in an easy and automated way. Using BPM Processes, organizations can establish creation flows and approval processes for any content that the organization desires to publish (press releases, news, articles, reviews, documents, videos and type of digital content). Once content has been approved, it will be automatically published on the Web site without extra work.
Online Commerce Module
Online Commerce, is a complete e-commerce platform which includes a Shopping Cart and a Payment Gateway. Companies are able to create their own Internet sales channel. With AuraPortal, there is no need to subcontract with technical experts, since company employees can completely design their system quickly and easily, with all transaction activity monitored by the AuraPortal BPM module.
Full integration of Online Commerce with business processes and supply chain provides an extraordinary advantage, allowing unprecedented sales and order fulfillment automation.
CRM Process Patterns Module
AuraPortal provides an innovation which will define the future of CRM, that is, the complete integration of CRM functionalities with BPMS processes using Process Patterns.
Process Patterns are classes of general application process which are already prepared by AuraPortal or its partners for immediate use, containing the necessary knowledge and structure needed to ensure effective operations on a particular issue in a specific predefined environment. It’s like a pre-tailored suit: once all minor adjustments have been solved to fully adapt the suit to the measurements, the customer will buy the suit.
ABOUT AURA (AuraPortal)
AURA is a global BPMS (Business Process Management Suite) provider delivering a solution that creates, without the need of IT programming, Business Process Workflow Execution Models. AuraPortal is 100% Web-based, and is complementary to existing ERP and CRM systems.
AuraPortal has a presence in 50 countries with more than 350 customers including, among others: Coca-Cola, PepsiCo, Frito-Lay, Toyota, Yamaha, Petroleos Mexicanos (PEMEX), Carrefour, ArcelorMittal, Eletrobras, Saras, Royal KPN, Bristol-Myers Squibb, Sodexo, etc., as well as many Government Agencies and Departments in several countries.
AuraPortal Headquarters are located in North America (Boston) and Europe (Holland) whereas the software development facilities are located in Spain and India.
AuraPortal is a real Business Process Platform where a set of 6 essential applications share the same environment in a seamlessly integrated and user friendly way: “6 in 1“:
WHAT THE TOP EXPERTS SAY ABOUT AURAPORTAL BPMS:
GARTNER Inc.: “AuraPortal is the Example of Next generation BPMS”. (Magic Quadrant Report 2007 and 2009)
OVUM: “AuraPortal Excels in Ovum’s technology assessment study which was set by a highly competitive field”. “The vendor has demonstrated that its BPM platform can support complex processes and high-throughput scenarios”. (OVUM – Decision Matrix on BPM Vendors 2010)
BPTRENDS: There is a 2010 Report on AuraPortal BPMS published by this prestigious firm. Click here to download an extract or the full report. (BPM Suites Report 2010)