Virgin Media to double customer broadband speeds – Industry comment from Thinkbroadband.com
“Today’s news that Virgin Media is to double most of its customers speeds, and increase its fastest product from 100 Meg (Mega bits per second) to 120 Meg reflects a history of the company progressively increasing speeds.
Once the 18 month programme is complete, it means that around a quarter of Virgin Media customers will be meeting the basic speed requirement of 30 Meg which is an EU target for 2020, many years ahead of time. Thus the news is good for UK broadband as a whole and should highlight that the UK is not the internet backwater it is sometimes portrayed as.
Most important for consumers the upgrades are free, and with investment in the core network will ensure that families can all be online at the same time, watching video on demand from the wide variety of sources now available in the UK, and with the improved upload speeds the ability to generate content and be an active part of the Internet increases.”
Andrew Ferguson, editor of Thinkbroadband.com
