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Wunderman Thompson Commerce appoints Sustainable Commerce Director

by Anthony Weaver

Ashton Hubbard to support retailers’ environmental strategy and develop the agency’s global Sustainable Commerce Practice

London, UK – 8th November 2022: Leading eCommerce consultancy, Wunderman Thompson Commerce, has appointed Ashton Hubbard as Sustainable Commerce Director to support retailers in creating and advancing their environmental commitments. 

Passionate about people, the planet and profit, Hubbard brings expertise across consulting, creative, technology and operations through her passion and advocacy for environmental, social and business governance. She joins the sustainability team to support in developing the global Sustainable Commerce Practice, in partnership with clean technology company, Vaayu Tech.

Harnessing the automated Vaayu system and CO2e calculator, she will be able to show retailers how they can track and reduce emissions in real time. Hubbard’s expertise will be used to provide consultancy, design, operations, measurement and intelligence as part of Wunderman Thompson’s end-to-end sustainable commerce offering.

Neil Stewart, Global CEO at Wunderman Thompson Commerce, said: 

“As we continually grow and work towards achieving sustainable development goals, it’s essential to have a driven team that is passionate about the environment. Over the last year, Ashton has worked tirelessly to facilitate our clients and tangibly reduce the impact of their digital commerce offerings on the environment. I’m delighted to welcome her into this new role as she continues to deliver brilliant work for forwarding-thinking retailers that want to have a positive influence on society.”

Hubbard has worked with Wunderman Thompson for over a year in the Seattle, Washington office as a Senior Project Manager and brings her expertise from her previous roles both brand and agency-side, working in product creation, marketing, and operations.

As an avid and active outdoor enthusiast and environmentalist, Hubbard will continue the pursuit of her Masters in Business Administration in Sustainable Solutions from Presidio Graduate School, the cornerstone program for sustainability in the United States, which will support and propel Wunderman Thompson’s global sustainability goals forward.

Ashton Hubbard, Sustainable Commerce Director at Wunderman Thompson Commerce, added: 

“Being part of the Wunderman Thompson Commerce family, I get to work alongside colleagues who are passionate about the environment. Through our practice, we will be able to significantly impact retailers’ supply chains with two main goals. Firstly, to reduce their supply chain footprint towards net zero and beyond. The second is to help clients reimagine a world where business and sustainability are synonymous. I’m looking forward to growing our Sustainable Commerce Practice, and working with brands that are at the forefront of innovation so together we can achieve their environmental goals without sacrificing quality of service or goods.

About Wunderman Thompson Commerce 

At Wunderman Thompson Commerce we inspire people to transact.

Part creative agency, part consultancy and part technology company, we are unique in our ability to connect world-class strategic thinking and creative insight with deep executional capability across technology and operations to deliver winning commerce solutions across all major digital routes to market worldwide: marketplaces, online retailers, D2C, B2B and social commerce.

We are a diverse team of 2000 commerce experts across more than 25+ offices worldwide, who believe that growth through commerce begins with connected customer experiences that amplify the brand and drive business outcomes. We excel at orchestrating commerce touchpoints through intelligent deployment and integration of world class technology from strategic partners like Adobe, Bloomreach, SAP, Salesforce, Sitecore, HCL, Shopify, BigCommerce & commerce tools, as well as driving sales from marketplaces (Amazon, Tmall and beyond) and retailers.

Our clients include Bosch, DFS, Johnson & Johnson, MAC, Nestlé, Sainsbury’s, Selfridges, Shell, Specialized, Tempur and Tiffany & Co.

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